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Cape Verde, Nigeria, others in top 10 in Global Travel Search Index





Cape Verde, which is reputed for its beautiful beaches and all – year fascinating tourism offerings, has been named among the top 10 global travel search index. Also appearing on the top 10 search is Nigeria alongside Philippines, United Arab Emirates and Pakistan.

According to the Global Travel Search Index, which ranks the holiday destinations that have shown the greatest increase in Google search interest over the past 12 years, Cape Verde takes the top spot with a spike of more than 3, 000 per cent since 2004.

Earlier this year the islands were named the second most searched for spot on earth for Britons, sandwiched between the perennial city break favourites of Barcelona and Amsterdam. Not that all those searches are translating into visits.

The latest statistics on tourism reveal that the Atlantic archipelago, covering around 1,500 square miles, only welcomed 644, 000 tourists in 2016. By comparison Tenerife, covering 785 square miles, had 5.7 million tourists that year.

True Luxury Travel, which assembled the Global Travel Search Index, found that Cape Verde had the biggest increase in Google searches since 2004 worldwide (looking at 2017 alone, it came in second, after Barcelona).

To accurately assess rises and falls in annual searches, Google Trends issues various geographical locations with a “score” based on the overall volume in searches, taking into account how many people have been using Google over time.

In 2004, Cape Verde’s score was 23, but by 2016, it was 713, a 3,000 per cent rise. It was followed by the United Arab Emirates (a 681 per cent spike over 12 years), the Philippines (a 276 per cent rise), Pakistan (a 162 per cent rise) and Nigeria (a 145 per cent rise).

Libya saw the most dramatic dip in search interest for holidays there (an 88.8 per cent drop over 12 years), for obvious reasons, having descended into civil war six years ago. The Foreign Office continues to advice against all travel there, and Tripoli’s International Airport has been closed since 2014.

After Libya it was Tunisia (a 88.1 per cent drop), Paraguay (down 86 per cent), Somalia (a 85.9 per cent drop) and Iraq (a 88.5 per cent fall). Have visitor numbers in Cape Verde actually been climbing? Yes, just not quite so dramatically. Cape Verde welcomed 644,000 tourists in 2016, a 13.6 per cent rise from the previous year.

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