Jumia targets growth with payment platform

E-commerce company, Jumia, said it would be leveraging its payment platform, Jumia Pay, for growth this year.

The Jumia Group’s Co-Chief Executive Officer and Co-Founder, Jeremy Hodara, who disclosed this at a media parley in Lagos, said that the vision of the company in 2020 was to accelerate the path of its profitability with its payment platform.

According to him, the Jumia Pay will be riding on the successes of the e-commerce platform as millions of users would be encouraged to also use the payment platform for seamless transactions.

Hodara said the company would also capitalise on its infrastructure network to boost revenue from services for third-party sellers on its online marketplace.

Speaking on the company’s performance last year, Hodara said, “2019 was an important year for the company.”

He added that Jumia Nigeria had always been at the forefront of Jumia Group, saying that Jumia Nigeria had been a place where” we groom people for higher and more responsibilities for the company across Africa.

He noted: “As a company that is listed on the New York Stock Exchange, our responsibilities towards each country we operate have increased. We are a big company now, and as a result of that, our responsibilities to the countries and communities are increasing and changing.”

Hodara said the company hoped to build on the successes it recorded last year.

He said the company had a lot of traction in consumer usage and would continue to boost consumers’ confidence.

Hodara: “The better side of ecommerce is its frequency and repetition of transactions.

“Therefore, we are going to focus on the usage of Jumia. As a group, we want to accelerate on our profitability.

“Our sellers need to get good profits while our consumers deserve better offers and prices.”

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